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Jacob Collier

@jacobcollier · musician, singing, live music

open on instagram

Quester of delicion and nutrition

http://jacobcollier.com/

5.3M followers
13 reels read
21.2x best outlier
11.5x typical
48M views in here
15 Jun 2026 newest

how they make thembroad appeal, broad topic, clear audio, wide appeal, live sound, surprising skill, high energy, stage setup

jacob colliersinginglive performanceduetmusic studiocelloconcertlive audiencestudio sessionlive musicmusic festivalfinger tappingasmrrhythmic soundsatisfying audiohallway signfunny musicianquick beatpercussion impulseplayful momentshort percussionroom signtapping rhythmyo yo ma

13 reels in the database, most viral first

1

@jacobcollier Jacob Collier · 20 Sept 2025

21.2x outlier

A musician taps a fast, satisfying rhythm on a sign in a hallway.

6.6M views
286K likes
2.2K comments
24K shares
12K saves
5.3M followers
17s long
4.3% liked
hookA viewer stops scrolling because the quick camera motion and crisp tapping sound pull them in right away.
  • Man appearance. A young man with messy hair looks toward the side.
  • Indoor setting. Bright light fills a white hallway with a red fire extinguisher in the back.
  • Clear audio. Crisp tapping noises start as the camera turns to a dark wall sign.
  • Wide appeal. The urge to tap on random objects is something almost everyone understands.
retainPeople watch to the end to hear the fast tapping pattern finish and see the creator's reaction.
  • Clear idea. The creator taps an intricate beat on a sign just because it sounds good.
  • Shown action. The fast finger movement is shown directly without any slow setup.
  • Unbroken take. The video stays in one unbroken take across 17.0 seconds.
  • Room sign prop. The video uses a wall sign as a drum to make crisp sounds.
  • Happy reaction. The creator smiles and puts his hands together when he finishes the beat.
rewardViewers feel amused and satisfied by the quick musical moment.
  • Amusing idea. It is funny to turn a plain wall sign into a drum.
  • Satisfying sound. The clear finger taps make a pleasing rhythm to listen to.
  • Shared habit. It reminds viewers of the fun in tapping on everyday items.
jacob collierfinger tappingasmrrhythmic soundsatisfying audiohallway signfunny musicianquick beatpercussion impulseplayful momentshort percussionroom signtapping rhythm

I could not resist.

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2

@jacobcollier Jacob Collier · 13 Nov 2025

16.7x outlier

Two famous musicians play a fast and fun musical duet in front of a live audience.

5.2M views
142K likes
2.2K comments
36K shares
9.8K saves
5.3M followers
31s long
2.7% liked
hookPeople stop scrolling because seeing two world-class musicians improvise together up close is rare and exciting.
  • Bright setting. A singer with colorful pants stands near a man playing a cello on a small stage.
  • Live sound. Fast vocal buzzes and cello notes fill the room instantly.
  • Clear text. Onscreen text names both performers and the song piece.
  • Broad appeal. Anyone who likes music or fun live shows will stop to watch.
retainViewers watch until the end to see how fast and high the vocal pitch can go.
  • Surprising skill. The singer mimics the cello sound using only his voice.
  • High energy. Both performers smile, laugh, and move with the fast rhythm.
  • Single shot. The clip is 1 unbroken take that lasts 31.1 seconds.
  • Simple story. The performance builds up to a big final note and audience applause.
rewardViewers feel energized and amazed by the joyful musical teamwork.
  • Pure joy. The fun energy between the two performers makes people smile.
  • Deep excitement. Watching high skill performance gives a quick boost of energy.
  • Warm ending. The crowd clapping at the end makes the viewer feel part of the concert.
jacob collieryo yo macellosinginglive performanceduetflight of the bumblebeeconcertmusic duetvocal improvisingclassical musiclive audiencestage showfun concert

A quick flight with @yoyoma 🐝

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3

@jacobcollier Jacob Collier · 11 Jun 2026

13.8x outlier

Musician Jacob Collier announces the ten-year anniversary edition of his album using creative room camera angles.

4.3M views
140K likes
834 comments
0 shares
0 saves
5.3M followers
27s long
3.3% liked
hookThe dynamic camera movement and cozy studio full of instruments immediately grab the viewer's attention.
  • Playful movement. Jacob turns toward the camera wearing a patterned shirt in a cozy room.
  • Cozy music room. The space is packed with guitars, drums, lights, and colourful tapestries.
  • Natural room sound. Gentle footsteps and quiet movement create curiosity before the music starts.
  • Broad audience reach. Anyone interested in music creation, home studios, or album news will keep watching.
retainChanging camera angles and energetic movements hold interest until the final album text appears.
  • Fun visual angles. The video shifts from playful wide views to a circular overhead perspective of the whole room.
  • Energetic acting. Jacob jumps onto a chair and claps his hands to welcome the viewer into his space.
  • Steady video pacing. Five shots in 26.8 seconds give the viewer enough time to take in every detail of the room.
  • Instrument filled space. Keyboards, drums, and stringed instruments give the room a rich, creative feeling.
  • Simple story flow. The action leads directly into a warm song clip and the official release date announcement.
rewardViewers feel excited for the new album release and inspired by the colorful music studio.
  • Excited anticipation. Fans feel happy to hear about a special celebration for a favorite album.
  • Creative inspiration. Seeing a home room filled with instruments makes people want to make music.
  • Warm feeling. The welcoming gesture and cozy room lights make the viewer feel like a friend in the studio.
jacob colliermusic studioalbum announcementmulti instrumentalistin my roomfisheye videoroom tourdrum kitguitar collectionstudio sessionmusician roomanniversary album

In My Room returns.

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4

@jacobcollier Jacob Collier · 2 Sept 2025

12.9x outlier

A musician records a Disney song in a studio with young kids singing behind the microphone.

4M views
208K likes
836 comments
11K shares
11K saves
5.3M followers
46s long
5.2% liked
hookThe clip starts with a brightly dressed man in a music studio, making viewers wonder what he is creating.
  • Colorful outfit. A young man wears a bright striped sweater and patterned pants inside a recording studio.
  • Studio setting. Studio lights, microphones, and soundboards sit all around the room.
  • Fun music. Upbeat music plays as the man talks and gestures excitedly.
  • Text overlay. White text says Here's how it started at the top of the screen.
  • Broad subject. Anyone who loves music or Disney songs will want to see what happens next.
retainViewers stay to see how the young kids record their vocals and hear the final Disney song.
  • Fun idea. Watching a real music producer guide young kids through song lines is heartwarming.
  • Showing the process. The video shows the teacher line by line, then cuts to the final finished scene.
  • High energy. The musician jumps, counts, and laughs with pure joy while working.
  • Shot changes. The video has 19 shots in 46.0 seconds, changing scenes roughly every 2.4 seconds.
  • Studio gear. Sound booths, headphones, and soundboards make the recording process look real.
  • Easy story. The clip starts with practice, shows the finished animation, and ends with funny bloopers.
  • Right length. At 46.0 seconds, the video gives enough time to enjoy both the work and the final result.
rewardViewers feel happy, inspired, and amused after watching the cute recording session.
  • Pure joy. Seeing young kids sing happily inside a big studio brings a big smile.
  • Creative energy. Watching a skilled musician work with enthusiasm inspires viewers to make art.
  • Funny moments. A funny mistake at the end makes the studio session feel real and warm.
jacob colliermusic studiodisney princessrecording sessionsinging kidsvocal arrangementmusic producerbehind the scenesstudio blooperssong recordingvocal production

I had the immensely delightful experience of arranging “Be Our Guest” for @disney , in the style of Belle, Cinderella, Tiana, Jasmine, Moana, Rapunzel, and Ariel, for @thedisneyprincesses 👑 This recording session was one of the most memorable and joyous days I can remember!

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5

@jacobcollier Jacob Collier · 2 Jun 2025

11.9x outlier

Jacob Collier conducts a huge concert crowd in Seoul to sing harmonies together like a massive choir.

3.7M views
205K likes
1.5K comments
0 shares
0 saves
5.3M followers
58s long
5.5% liked
hookAn energetic performer moves his arms on stage while thousands of people sing together in harmony.
  • Bright outfit. A man wearing a neon yellow jacket and red pants dances on stage.
  • Stage lights. Bright concert lights shine over a dark stadium packed with thousands of fans.
  • Live singing. Beautiful harmony voices fill the air right from the first second.
  • Onscreen text. Simple white text says turning Seoul into a choir with a flag emoji.
  • Wide appeal. Big concert energy and beautiful singing grab the attention of music lovers everywhere.
retainViewers keep watching to see how high and powerful the crowd's vocal harmony can get.
  • Exciting idea. Turning a whole crowd into a huge choir creates a rare and powerful moment.
  • Show don't tell. The video shows the real crowd singing instead of just talking about it.
  • Pure emotion. Fans in the audience smile, cry, and sing with deep emotion.
  • Shot timing. The video uses 19 shots in 57.8 seconds, changing the angle every three seconds.
  • Stage setup. Microphones and monitors help capture the grand scale of the outdoor arena.
  • Easy to follow. The performer directs different notes and the crowd follows his hand movements.
  • Perfect length. Less than one minute gives enough time to build up to a giant final jump.
rewardViewers feel amazed and happy seeing thousands of strangers sing beautifully together.
  • Goosebumps moment. Hearing thousands of voices blend into harmony feels powerful.
  • Shared happiness. Watching excited fans smile and sing brings genuine joy.
  • Musical magic. Seeing a performer turn a whole stadium into an instrument inspires wonder.
jacob collierseoulaudience choirlive musicconcert crowdharmonystadium singingcrowd interactionmusical performancechoral singingjoyful momentmusic festivallive stage

The first ever Audience Choir in Korea !!! 🇰🇷

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6

@jacobcollier Jacob Collier · 9 Jun 2026

11.7x outlier

Two musicians perform a fast rhythmic pattern together by bouncing notes back and forth across different instruments.

3.6M views
130K likes
2.6K comments
0 shares
0 saves
5.3M followers
54s long
3.6% liked
hookViewers stop scrolling to watch two young musicians trade rapid vocal sounds in a room full of instruments.
  • Musician style. A young man in a bright colorful shirt stands near a young woman with pigtails in a blue sweater.
  • Cozy studio. The background is packed with guitars, drums, string lights, and musical equipment.
  • Fast rhythm. The pair trade tiny vocal notes back and forth in rapid time.
  • Broad appeal. Anyone who likes music or playful sound tricks will stop to watch.
retainViewers watch to the end to see the musical game repeated with different instruments and angles.
  • Playful game. The musicians share a single melody line by taking turns on every tiny note.
  • Shown in action. The video lets the music speak for itself without any long explanations.
  • Happy energy. Both performers smile and laugh as they stay in time with each other.
  • Pacing control. The clip uses 7 shots in 53.7 seconds, changing views about every 7.7 seconds.
  • Studio props. Cello, double bass, drums, and microphones make every scene look and sound different.
  • Easy structure. Each short clip shows the same catchy rhythm played in a new fun way.
  • Good timing. The 53.7 second length feels just right for showing several musical clips.
rewardViewers leave feeling happy and inspired by the joyful spirit of making music together.
  • Upbeat feeling. The lighthearted energy puts the viewer in a cheerful mood.
  • Creative inspiration. Seeing their quick rhythm game makes viewers want to try making music.
  • Warm friendship. The friendly smiles between the pair make the session feel special.
jacob colliermusic studiosinging gamehocketingcelloguitarsroom studioduetjammingvocal tricksrhythmmusical instrumentsfun musicmusic makerstudio sessionacoustic cover

Hocket side quest

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7

@jacobcollier Jacob Collier · 9 Apr 2026

11.5x outlier

A musician explains why being unpredictable makes human music special compared to artificial intelligence.

3.6M views
118K likes
760 comments
0 shares
0 saves
5.3M followers
39s long
3.3% liked
hookA young man in colorful clothes makes a bold claim about artificial intelligence.
  • Bold speaker. A man sitting on stage wears a colorful cartoon jacket, bright red pants, and patterned clogs.
  • Stage setup. Behind him is a large screen showing a diagram on a stage with warm lighting.
  • Clear audio. The speaker speaks clearly and directly to an unseen crowd.
  • Subtitles present. Short white subtitles appear at the bottom of the screen.
  • Broad topic. Artificial intelligence and human creativity are topics that interest almost everyone today.
retainThe speaker keeps the viewer engaged by sharing thoughtful ideas on music while the camera changes angles.
  • Deep idea. The speaker talks about how computers pick the most predictable path, while human joy comes from doing the unexpected.
  • Visual changes. The video switches between close shots of the speaker and wide shots of the piano and crowd 11 times across 12 shots.
  • Steady pace. A new shot appears about every three seconds, which gives the video a steady and comfortable rhythm.
  • Fun props. A green stuffed crocodile sits on top of an open grand piano in the audience shots.
  • Clear story. The message is easy to follow step by step from start to finish.
rewardViewers feel inspired to embrace their own creative and unpredictable nature.
  • Feeling inspired. The clip reminds people that being surprising is what makes humans special.
  • New perspective. It gives viewers a fresh way to think about artificial intelligence and music.
  • Creative spark. Artists and creators feel encouraged to try unexpected ideas in their own work.
jacob colliermusic talkartificial intelligencehuman creativityunpredictablespeechstage presentationinspirationmusical harmonythought leadershiplive audiencepiano

Freedom is unpredictability 💥

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8

@jacobcollier Jacob Collier · 5 Jun 2026

11.3x outlier

A man turns a text message asking if she is still saved as onion girl in his phone into a silly song with harmonized vocal layers.

3.5M views
103K likes
684 comments
0 shares
0 saves
5.3M followers
8s long
2.9% liked
hookViewers pause to read the funny text message shown at the top of the screen.
  • Face and setting. A man looks quietly into the camera while sitting indoors.
  • Music playing. Soft singing starts immediately as the video begins.
  • Text on screen. A dark text message bubble asks if she is still onion girl in his phone.
  • Broad topic. Receiving funny or awkward texts from contacts is a common situation.
retainThe wild shift into a spinning face spiral and singing onion keeps viewers watching.
  • Silly visuals. A spinning pattern of his own face appears behind a large picture of an onion.
  • Creative performance. He sings a funny response with rich vocal harmonies.
  • Pacing control. The video has 3 shots in 8.1 seconds, changing shots about every 2.7 seconds.
  • Prop focus. The image of the onion visually answers the question from the text message.
  • Short duration. The quick video delivers a complete joke without wasting any time.
rewardViewers get a quick laugh and a catchy musical joke to brighten their day.
  • Funny reaction. Viewers laugh at the dramatic musical response to a simple text.
  • Catchy melody. The brief vocal harmony lingers in the head after watching.
  • Lighthearted mood. The goofy visual editing leaves the viewer feeling amused.
jacob collieronion girltext messagerelationship memephone notificationfunny songvocal harmonyspinning editchoir effectsilly musicshort meme videoviral content

Still onion girl to this day

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9

@jacobcollier Jacob Collier · 15 Sept 2025

11.1x outlier

Jacob Collier performs a live acoustic duet on stage with guest singer Sandy during a concert.

3.4M views
133K likes
5K comments
7K shares
4K saves
5.3M followers
35s long
3.8% liked
hookBright stage lights and live singing grab the viewer instantly.
  • Bright look. Jacob Collier wears a bright yellow shirt and holds a guitar.
  • Stage lighting. Glowing blue lights illuminate the outdoor concert stage.
  • Live sound. Clear vocals and acoustic guitar music start right away.
  • Broad topic. Concert performances appeal to anyone who enjoys live music.
retainExuberant singing and crowd reactions keep the viewer watching to the end.
  • Live emotion. The two singers smile and share joyful energy on stage.
  • Crowd energy. Fans sing along, hold up phones, and clap with huge smiles.
  • Shot pace. There are 9 shots in 34.5 seconds with a new shot about every 3.8 seconds.
  • Stage props. Microphones and a single guitar keep all focus on the music.
  • Clear progression. The clip builds up to a big chorus and ends with a friendly hug.
rewardViewers walk away feeling the thrill and connection of a live music show.
  • Joyful energy. The passionate vocals and crowd cheers raise your mood.
  • Concert feeling. The footage makes you feel like you are sitting in the front row.
  • Artist connection. Seeing two performers hug after a song feels warm and genuine.
jacob colliersandysao pauloconcertlive performanceduetsingingacoustic guitarlive musicoutdoor stagecrowd cheeringfansmusic festivalstage lightslive singingduet song

What a DREAM to finally make music with this legendary human being. @sandyoficial – thank you so much for joining us in São Paulo 🩵🩵🩵

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10

@jacobcollier Jacob Collier · 15 Jun 2026

9.0x outlier

A young Jacob Collier plays a jazz melody on an upright piano in a cozy room.

2.8M views
76K likes
355 comments
0 shares
0 saves
5.3M followers
16s long
2.7% liked
hookViewers stop to see a young boy play a complex piano song with deep skill.
  • Young player. A young boy sits at an upright piano in a warm room.
  • Cosy setting. Shelves full of books stand in the warm light behind him.
  • Beautiful music. He plays a gentle piano tune right away.
  • No text. No text appears on the screen.
  • Broad appeal. Musical talent appeals to almost anyone.
retainPeople keep watching to hear the impressive piano performance from start to finish.
  • Surprising skill. A young boy plays piano with deep feeling and skill.
  • Shown not told. The clip lets his music speak for itself.
  • Real emotion. His focused face shows his love for the song.
  • One take. The video is 15.5 seconds long and stays in 1 unbroken take.
  • Core prop. The piano is the main tool and the video needs it.
  • Easy flow. The music flows smoothly from start to finish.
  • Perfect length. The short clip gives just enough to keep attention.
rewardViewers feel inspired and amazed by the natural talent shown at a young age.
  • Sense of wonder. Seeing a young boy play so well brings delight.
  • Calm feeling. The gentle piano melody creates a relaxed mood.
  • Inspiration. The performance makes viewers want to play music too.
jacob collierpiano playingyoung musicianjazz pianomusic prodigypiano coverhome recordingupright pianomusical talentpiano performancethrowback videomusic video preview

Smoke Gets In Your Eyes (with 13-year-old Jacob) – out tomorrow at 5pm UK / 9am PT 🌟

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11

@jacobcollier Jacob Collier · 31 Oct 2025

8.8x outlier

A musician plays a funky song on a keyboard to spell out the word Halloween on a computer screen.

2.7M views
132K likes
1.7K comments
18K shares
4.8K saves
5.3M followers
35s long
4.8% liked
hookThe wild energy and bright neon lights instantly pull viewers into the music studio.
  • Wild appearance. A man with messy hair and a bright orange shirt moves around with high energy.
  • Studio lights. A dark room glows with rich red and purple light.
  • Fast bass. Funky bass guitar music plays immediately.
  • Simple caption. Ghost and pumpkin emojis show the holiday theme.
  • Broad appeal. Fun music and Halloween themes appeal to a wide audience.
retainViewers stay to see what word the musical notes will form on the computer screen.
  • Clever concept. The artist uses keyboard notes to draw glowing letters on a screen.
  • Visual proof. Watching the word take shape note by note keeps viewers watching to the end.
  • One shot. The video is 1 unbroken take, 35.2 seconds long without any hard cuts.
  • Essential props. The screen and keyboard are central, so the video does not work without them.
  • Funny payoff. He zooms into the camera with a goofy scream at the very end.
rewardViewers walk away entertained by impressive musical skill and silly holiday cheer.
  • Pure amazement. People feel impressed by how notes can spell out a word while sounding great.
  • Spooky mood. The theme gets viewers in a fun mood for the holiday.
  • Good laugh. His silly faces and loud energy leave people smiling.
jacob collierhalloween songmidi artbass guitarkeyboard performancemusic productionpiano spell halloweenfunky groovespooky beatcreative musicstudio clipviral musician

👻🎃💀

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12

@jacobcollier AURORA · 1 Oct 2025

7.5x outlier

AURORA sings a calm song with Jacob Collier on a floating platform in icy water right next to a massive glacier.

2.3M views
161K likes
903 comments
7K shares
7K saves
5.3M followers
56s long
6.9% liked
hookThe sight of a singer performing right in front of a giant blue glacier in cold water stops viewers in their tracks.
  • Blonde singer. A woman with short blonde hair and a green knitted top sings into a black microphone.
  • Glacier setting. Massive blue ice walls stand behind her over gray ocean water under a cloudy sky.
  • Gentle music. Her light voice floats softly alongside peaceful piano notes.
  • Broad appeal. Anyone who enjoys live music or stunning views of nature will want to watch.
retainThe surprising outdoor location and peaceful singing keep viewers watching through the entire performance.
  • Stunning location. Performing on a small raft in freezing ocean water near icebergs is unusual and captivating.
  • Shown not told. The video lets the musical performance speak for itself without any text on screen.
  • Deep emotion. The singer shows intense feeling as she looks across the cold landscape.
  • Calm pacing. The video uses 5 shots in 55.5 seconds, changing views about every 11.1 seconds to stay relaxed.
  • Crucial equipment. The microphone, piano, and floating platform are essential to make this song happen in the wild.
  • Easy to follow. The camera moves smoothly from close shots of her face to wide views of the ice.
  • Fitting duration. At under one minute, the clip offers a complete moment of music without feeling dragged out.
rewardViewers leave feeling calm, inspired, and amazed by the beautiful Arctic setting.
  • Sense of calm. The soft singing and quiet water make the viewer feel peaceful.
  • Inspired mood. Seeing music created in a wild environment encourages appreciation for nature.
  • Awe at nature. The huge scale of the icy glacier leaves a strong visual impression.
aurorajacob collierlive performancegreenpeaceglaciericebergpiano musicsingingarctic oceancold natureoutdoor concertpeaceful musiclive vocalsenvironmental song

One year since Jacob Collier and I grew A Rock Somewhere x The Seed together. An honour to work with Jacob and Greenpeace on this. We’ve also just been nominated for a @ukMVA for Best Live Video! A song for the earth and a reminder to keep fighting for her 🌿🌏

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13

@jacobcollier Jacob Collier · 22 Apr 2026

7.4x outlier

A man sings inside a canyon made of giant rocks while a bird flies overhead.

2.3M views
113K likes
854 comments
0 shares
0 saves
5.3M followers
36s long
4.9% liked
hookThe beautiful sight of a rocky canyon mixed with sweet singing stops people from scrolling.
  • Bright canyon setting. A man in a colorful hat stands in a huge rocky canyon under a bright blue sky.
  • Clear singing voice. High singing notes ring out across the quiet rocks.
  • Flying bird moment. A black bird flies across the blue sky right on cue.
  • Broad appeal. Anyone who likes nature or music will want to see what happens next.
retainViewers keep watching to hear how the echoes sound and to see the singer finish his song.
  • Natural echo sound. The singing bounces off the canyon walls in a neat way.
  • Happy singer emotion. The singer looks up at the rocks with joy and wonder on his face.
  • Slow calm shots. There are 2 shots in 36.3 seconds, with a new shot about every 18.1 seconds, so the pacing is relaxed.
  • Grand rock canyon. The huge rocks and sky give the video a big, peaceful feel.
  • Simple music progression. He sings line by line while enjoying the space around him.
  • Just right length. The short song fits the simple canyon setting perfectly.
rewardViewers leave feeling peaceful and inspired by the natural beauty and music.
  • Peaceful mood. The open outdoor air and soft music make viewers feel calm.
  • Inspired to sing. Seeing someone sing outdoors makes people want to visit nature.
  • Joy for nature. The clip gives people a small appreciation for Earth Day and the outdoors.
jacob collierearth daycanyon singingnature musicechosinging outdoorsrock canyonchoir voicepeaceful outdoorsbird flyingsinging in natureoutdoor acousticvocal harmonies

Happy Earth Day : )

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