all creators

JACK MORRIS

@jackmorris ยท travel, photo editing

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App @tonestudio Jewellery @1090chains Villas @nanukuhouse @theloftresidences

https://tonestudio.app/

2.3M followers
5 reels read
23.2x best outlier
11.7x typical
13M views in here
2 Apr 2024 newest

how they make thembroad appeal, visual showing, wild outfit, dusty setting, upbeat music, simple text, fun festival scenes, fast video edits

jack morristravel vlogresortvacationocean viewluxury hotelburning man 2023desert festivalparty highlightstravel videoelectronic dance musicdouble rainbowfestival outfitscostume ideasdesert partywild adventurerave vibespetra treasuryjordan travelcanyon walkancient ruinsworld wondersightseeingdesert exploration

5 reels in the database, most viral first

1

@jackmorris JACK MORRIS ยท 4 Sept 2023

23.2x outlier

A fast video montage shows highlights from a trip to the Burning Man desert festival.

4M views
259K likes
1.2K comments
0 shares
0 saves
2.3M followers
21s long
6.5% liked
hookA man wearing a spiked helmet and desert face mask grabs attention immediately.
  • Wild outfit. A man wears goggles, a scarf over his face, and a spiked helmet in a dusty desert.
  • Dusty setting. Thick brown dust fills the air around people in the background.
  • Upbeat music. Energetic electronic dance music starts playing right away.
  • Simple text. White letters at the top say BURNING MAN 2023.
  • Broad appeal. Anyone who likes music festivals, wild outfits, or fun travel trips will stop to watch.
retainFast changes between wild party scenes keep the viewer watching to see what happens next.
  • Fun festival scenes. Each clip shows exciting art pieces, dancing crowds, or strange vehicles.
  • Fast video edits. The video has 22 shots in 21.0 seconds, switching scenes every single second.
  • Crazy outfits. Fur coats, glowing lights, and strange hats make every clip look unique.
  • Surprising weather. A full double rainbow appears over the camp after a rain storm.
  • Easy structure. The video is a simple highlight reel that requires no complex explanation.
rewardViewers feel excited and inspired by the fun energy of a unique desert festival.
  • High energy. The upbeat music and happy crowd scenes make you feel like you are at a big party.
  • Travel idea. The giant sculptures and fun bikes make people want to visit the desert event.
  • Good memories. Watching the clips feels like looking through a fun photo album from a crazy trip.
jack morrisburning man 2023desert festivalparty highlightstravel videoelectronic dance musicdouble rainbowfestival outfitscostume ideasdesert partywild adventurerave vibes

Some camera roll highlights from my first time at Burning Man. Despite the crazy weather, I had a an unreal experience ๐Ÿ‘ฝ๐ŸŒง๏ธ #BurningMan2023

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2

@jackmorris JACK MORRIS ยท 18 Nov 2021

20.5x outlier

A man walks through a narrow rock canyon to reveal a grand ancient stone building.

3.5M views
167K likes
624 comments
0 shares
0 saves
2.3M followers
9s long
4.7% liked
hookA traveler walks through a dark canyon towards a giant glowing structure built into the rocks.
  • First view. A man walks through a dark canyon toward bright light.
  • Big reveal. A giant carved stone building shows between the high rock walls.
  • Music sets mood. Deep vocals and guitar music play in the background.
  • Broad appeal. Anybody who wants to travel or see famous places will pause.
retainThe camera smoothly follows the walker as the hidden carved structure fills the screen.
  • Grand reveal. The camera moves past the rock wall to show the whole ancient face.
  • No talking. The video shows the amazing place without any voice over.
  • Awe and calm. You feel quiet amazement as the view opens up.
  • One unbroken take. The video is 1 unbroken take, no hard cuts, 8.8 seconds long.
  • Rock walls. The natural canyon rocks make the building look grand and hidden.
  • Simple walk. The man walks straight ahead toward the stone center.
  • Right length. Under nine seconds gives you the full view without wasting time.
rewardThe viewer feels a sense of awe and a strong desire to visit this famous ancient landmark.
  • Sense of awe. You feel amazed by the scale of the ancient carved building.
  • Urge to travel. You want to visit this hidden desert place yourself.
  • Calm feeling. The quiet steps and peaceful music make you relax.
jack morrispetra treasuryjordan travelcanyon walkancient ruinsworld wondersightseeingtravel vlogdesert explorationhistoric architecturedesert scenerymajestic view

First view of the Petra Treasury as I walked through the canyons ๐Ÿช„

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3

@jackmorris JACK MORRIS ยท 11 Aug 2022

11.7x outlier

A man shares a rapid video dump of his three-day vacation in Crete.

2M views
79K likes
283 comments
0 shares
0 saves
2.3M followers
5s long
3.9% liked
hookViewers stop scrolling to look at the sunset mirror selfie and scenic ocean backdrop.
  • Stylish look. A man wearing a hat and sunglasses films a selfie at sunset.
  • Warm background light. Golden light shines over the ocean and coastal rocks.
  • Upbeat soundtrack. Energetic original audio starts playing right away.
  • No text clutter. The video opens with a clean, clear visual.
  • Broad audience. Travel and vacation clips appeal to almost everyone.
retainViewers watch until the end because the fast edits show a rapid mix of resort highlights.
  • Show not tell. The video shows real clips of the hotel without explaining them.
  • Upbeat emotion. The exciting vibe makes people want to keep watching.
  • Ultra fast editing. The video has 24 shots in 4.5 seconds, cutting almost every split second.
  • Resort backdrop. Pool views and steep cliffs keep every single frame interesting.
  • Short duration. The brief clip finishes quickly before anyone gets bored.
rewardViewers walk away feeling inspired to go on a sunny beach trip.
  • Inspired to travel. Beautiful views make people want to book a warm holiday.
  • Relaxed feeling. Looking at sunny pools and ocean cliffs brings a feeling of peace.
  • Quick enjoyment. A fast clip shows a three day trip in just a few seconds.
jack morriscreteresortvacationtravel reeltravel montageocean viewsunset videoluxury hotelgreece tripholiday clipscamera rollquick montagesummer vibesisland escape

Video dump from my camera roll over the last three days in Crete ๐Ÿ‡ฌ๐Ÿ‡ท staying at @acrosuites

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4

@jackmorris JACK MORRIS ยท 2 Aug 2022

10.3x outlier

A quick montage shows a luxury three-day trip to Ibiza filled with sunsets, beach relaxation, nightlife, and good food.

1.8M views
67K likes
443 comments
0 shares
0 saves
2.3M followers
12s long
3.8% liked
hookA traveler walks through a sunny airport with a suitcase, promising a peek into a luxury island trip.
  • Traveler look. A man walks through a bright airport in stylish clothes carrying a bag.
  • Bright setting. The airport is wide, bright, and clean with natural sunlight coming through big windows.
  • Calm sound. Soft sound plays quietly in the background as the video starts.
  • Clear text. Text overlay says Three Days In Ibiza in simple white letters.
  • Broad appeal. The idea of traveling to a warm, pretty island appeals to anyone who likes vacations.
retainFast cuts keep the energy high as quick clips show sunsets, infinity pools, delicious meals, and dancing.
  • Visual showing. The video shows the trip through rapid clips instead of telling a story with words.
  • Fast pacing. There are 20 shots in 12.0 seconds, changing about every 0.6 seconds to keep attention high.
  • Fun mood. The traveler looks relaxed, calm, and happy in every clip.
  • Key scenery. The ocean, infinity pool, sunset, and party light clips are essential because the video does not work without them.
  • Simple flow. The video flows easily from daytime beach scenes to evening parties and sunsets.
  • Perfect length. At twelve seconds long, the short clip leaves the viewer wanting to see more.
rewardViewers walk away feeling inspired to travel and wanting a relaxed island vacation.
  • Travel feeling. The beautiful sunset and ocean shots make viewers want to go on a warm vacation.
  • Calm feeling. Watching the quiet beach scenes and sunset over the water feels peaceful.
  • Exciting vibe. The quick clips of music sets and night clubs bring a fun energy.
  • Food craving. Shots of tasty food and cold drinks make viewers hungry.
jack morrisibizatravelluxury hotelvacationsunsetocean viewbeachinfinity pooltravel feelingislandnightlifesummer lookhotel reviewresortgetawaytravel guide

Three days in Ibiza - I stayed at @sixsenses.ibiza which is by far the most beautiful hotel Iโ€™ve seen on the island (and where most of these videos were taken ๐Ÿ™Œ๐Ÿผ

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5

@jackmorris JACK MORRIS ยท 2 Apr 2024

9.2x outlier

A stylish couple shares a rapid collage of short video clips from their week traveling in Tokyo.

1.6M views
88K likes
242 comments
0 shares
0 saves
2.3M followers
9s long
5.5% liked
hookThe opening frame captures an attractive couple in a brightly lit train with bold text declaring the city location.
  • Couple appearance. A stylish man in a beanie and a woman in sunglasses smile warmly.
  • Train setting. The scene is shot inside a bright Japanese train car full of hanging handles.
  • Background sound. Smooth upbeat audio plays along with a train station voice.
  • Onscreen text. Bold yellow text reading TOKYO sits near the bottom of the frame.
  • Broad appeal. Travel clips from famous cities attract anyone who loves travel.
retainThe rapid switching of bright city clips keeps viewers watching to see what location pops up next.
  • Fast pace. The video has 19 shots in 9.4 seconds, changing clips every half second.
  • Visual showing. The quick edit shows arcade games, neon signs, and streets without talking.
  • Couple energy. The couple shows genuine excitement and affection in every quick scene.
  • City elements. Night signs, rain umbrellas, and a giant cat display keep eyes interested.
  • Right timing. The short nine-second length fits the fast beat of the video.
rewardViewers leave feeling energized and inspired to take a travel trip with someone special.
  • Travel inspiration. Viewers want to plan a trip to Tokyo with a friend or partner.
  • Joyful mood. Seeing a fun trip creates a happy and energetic feeling.
  • Editing tip. Creators get an easy idea for editing short phone clips into a quick video.
jack morristokyoshibuyajapan travelcouple montageshort clipscity lightstrip diaryvideo editstravel vlogcity walkneon lightsjapan tripcouple travelstreet view

Next station Shibuya ๐Ÿ‡ฏ๐Ÿ‡ต Tokyo iPhone vids from this week ๐Ÿ‘พ

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